What is the purpose of Section B?
Section B tests the students’ knowledge and understanding of audience and institution, looking at the context of the production and consumption of the programmes studied.
What do students need to do to prepare for Section B?
Students will need to have a detailed knowledge of their case studies and be able to contrast the two texts using key media concepts.
What sorts of questions will be asked in Section B?
Although there is only one question in Section B it is split into two sections with separate marks, and may contain short bullet points to guide students with their answer. One part will ask the students to focus on an aspect of institution, such as scheduling, channel brand identity or regulatory issues, and the second part will ask students to focus on an aspect of audience, such as how the programme addresses its audience, what pleasures the text offers or audience positioning.
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